Which countries do Red Bull, Lego or Corona Extra come from? Here are worldwide famous brands that aren’t American.
Apple has been named the world’s most valuable brand in 2018. However, in 2008 Coca-Cola reigned supreme.
Vileda is used to describe kitchen wipes of any brand in Hungary, Fairy is a common name for washing-up liquid in Spain, while Maggi is frequently referred to as a bouillon cube in Nigeria. Some consumers’ brands not only became household names but also are used as synonymous with products.
Photo courtesy of Mike Mozart/Flickr
Warburtons bread is the most loved shopping brand in the UK, Coca-Cola ranked number one in the US, bakery brand Dr.Oetker leads Germany’s ranking, while Maggi products are the most popular in Malaysia.
The same colors, the same logo, even the same slogan, but a different name. Why some of worldwide known international brands go under the different name in foreign markets?